At Auction names Geoff Smith Executive Vice President
Senior level e-commerce executive brings over 15 years management experience driving business development, marketing, technology and e-commerce strategy
Dallas, TX – January 3, 2009 – At Auction, a total solutions provider of B2C Internet auction managed services and technology, today announced that Geoff Smith has joined the company as Executive Vice President. Smith has over 15 years of successful experience as a senior level e-business executive at companies including ShopNBC, Shop At Home, Personal Creations, Hickory Farms and America Online. In his new role with At Auction, Smith will guide the company’s business development, marketing, and information technology strategies.
“At Auction is uniquely positioned to serve a broad market of clients with their range of auction solutions, including auction technology, auction management, and private label auction sites for online marketers and fundraising or charity organizations,” said Smith. “I look forward to helping At Auction better position their solutions offering and expand their partner base.”
Before joining At Auction, Smith served as Senior Vice President and General Manager of Value Vision Media, Inc. where he was responsible for ShopNBC.com and ShopNBC.TV, the $200+ million e-commerce division of ShopNBC, the 3rd largest home shopping network. Prior to joining ShopNBC, Geoff was Senior Vice President, Interactive Commerce for Shop At Home Network, a division of the E.W.Scripps Company where he was responsible for online commerce for Shop At Home, Food Network Store, and the HGTV and DIY Stores. Geoff has also served as President, Internet Division for Creative Catalog Corp., Vice President, Hickory Farms, and Director, AOL Shopping Channel for America Online.
“Geoff has a wealth of online retail and marketing experience in addition to senior level management experience with large e-commerce companies, and we’re thrilled to have him join our executive team as At Auction expands its online auction solutions and client base.” said John House, founder and CEO of At Auction.
Smith is a senior level e-business executive with over 15 years of successful leadership in direct to consumer marketing, e-commerce, catalog, retail chain management, strategic and tactical planning and division startup. He is a strong general business manager with proven hands-on experience in business assessment and strategy, marketing, e-commerce, catalog marketing, P&L management, merchandising, business development, and creative/branding.
About At Auction
At Auction provides a turn key auction e-commerce software solution as well as a full suite of auction managed services which enable e-commerce sites or other electronic destinations the ability to enhance revenues through B2C online auctions. Through their owned and operated, and partner auction sites, At Auction provides consumers great deals and a winning experience with $1 start bids, no reserve auctions. Our Auction solution provides host sites with a strong new incremental revenue stream, effective means to attract new customers, and a powerful driver of customer loyalty.
At Auction currently serves numerous leading online auction marketplaces including uBid, PropertyRoom, ShopNBC, and AAFES. The company is headquartered in Dallas, TX. For more information, please visit the company’s website at www.AtAuction.com.
